And it is white!!! I am proud to announc that my new little SUV, a CR-V is white and a perfect match for the little white sports car, as they sit in the garage together, taking turns being driven.
I really believe that white is a great color for a car and very safe.
:-)
Hi Ho silver is safe!
· By: Tom Ripley for Driving Today
· Date: 2004-08-22
Comments (17) Join conversation
Silver rules the road. According to the DuPont Automotive Color Popularity Report, an annual compilation of data on vehicle color trends, silver retains its top spot as the most popular car color. Year after year, car buyers show their love of silver. But now there might be another reason, aside from esthetics, for choosing silver as the color for your next car. A team of New Zealand epidemiologists has recently published a two-year study of crash data compiled in their homeland, and the results say occupants of silver cars are less likely to be involved in injury accidents than those riding in cars of another color. And while they seem steadfast that the results of the study are accurate, the most vexing thing is they can't figure out why.
Before you cry out, "People who buy silver cars must be safer drivers than those who buy red or purple cars!" you should know that the researchers made every effort to screen for anything that might skew survey results. Thus the results were adjusted for age, sex, alcohol level (three of our favorite adjustment factors), education, use of drugs, seatbelt use, driver's license status, and even the average time spent behind the wheel. In addition to the human factors, the study also tried to screen out vehicle-related factors like age, engine size, and condition. And, finally, the research team tried to eliminate other wild cards such as weather, road conditions, and light variables (daylight, dusk, and nighttime.)
When all this was fed into the giant analysis computer, the British Medical Journal reported, silver cars were 60 percent less likely to be involved in a serious injury than the control group--white cars. Even when the adjustments for confounding variables were removed from the data, silver cars were still 50 percent less likely to be involved in a serious injury accident than white.
If silver is safest, what are the least safe? Dark earth tones. Brown vehicles were 110 percent more likely to be involved in an injury accident than white cars, when the adjustment factors were taken into account. Black was almost equally bad at 100 percent more likely and green cars were 80 percent more likely.
So if dark colors are unsafe, you might figure that bright colors like yellow and red would be safer because they are more likely to be seen. Well, yes and no. On unadjusted bases, both red and yellow vehicles were viewed as much more likely to be involved in injury accidents, but when adjusted for all the other variables, they actually registered as being safer than the control color of white.
So what does all this mean? Will driving a silver car instead of a brown one enhance your family's safety? Maybe. What we do know is that while silver cars are very popular now, red and other high-chroma colors are charging up the popularity charts. The question we have to ask is, what price fashion?
---France-based Tom Ripley writes frequently about autos and the human condition. Lately, he has also taken to attending runway shows, at least until security turns him out.
Login or sign up to receive email notification when a comment is added to this thread.
NOTE - You can cancel at any time, and we have a strict privacy policy which forbids us from sharing your email address or other information with any third party.
Comments
Jane, on Wednesday, 10. September 2008 at 12:06 AM
:D, on Friday, 05. September 2008 at 10:03 AM
i cant even drive
Jane, on Saturday, 03. May 2008 at 07:40 PM
I have driven a white car for 24 years and to date it has not been in any moving accident. However, a drunk hit it at night while it was parked in a parking lot (there were witnesses). I don't think that the color of the car would have made much difference in that case. Another time, a very large SUV backed into it when it was parked (it is a sports car and was below the view out the back window of that vehicle. Color didn't have anything to do with that either, because the driver could not see the car at all. Even today, as my sports car has shrunk comparatively in size with the advent of all the SUV's that are on the road, it still appears that my car is visible. Rarely does anybody run out in front of me or appear to not see me, even though I am the "little guy" on the road.
I am looking to buy another vehicle soon, and guess what??? It will be white!! Not only do I believe it is safe, but white never goes out of style!
:-)
Gaby, on Sunday, 27. April 2008 at 10:52 PM
As you can tell, "Lester" Who is actually Chingyi is an immature boy is very annoying. I would ignore his silly comments.
Lester, on Sunday, 27. April 2008 at 10:46 PM
Dont drive like Gaby if you want to die
Chingyi, on Sunday, 27. April 2008 at 10:38 PM
If you have a black car your going to die if you have a white car you going to die too so my point is you die anyway!!!
So have fun driving
Gaby & Chloe, on Sunday, 27. April 2008 at 10:32 PM
We think that Mel Globerman's idea was very intelligent indeed. I was surprised to find out that White and silver were safest as they can easily blend into their surroundings in the morning. I agree that they are safer than dark colours though.- Gaby
Unlike Gaby i was not too surprised about white as it won't blend into the night, unlike red, black and brown. Though wouldn't an extremely vibrant car such as neon pink, orange yellow or lime green also be very safe?- chloe
DK, on Friday, 09. November 2007 at 04:36 PM
The issue of safety and car color is related to visual perception and driving. Peripheral vision doesn't see much other than relative movements and contrasts. Any color that contrasts with its background will be more easily seen. So the safest color will depend somewhat on when and where you drive.
Daytime Running lights (DRLs) are a way to improve the situation.
http://www.drivers.com/article/000000322
paul, on Friday, 09. November 2007 at 04:00 PM
a friend of mine and i have had many conversations about silver cars. We have also talked about the colour of bicycles. It seems the most popular colour for them is black. Might this be why they get hit so often?
Marjorie, on Sunday, 21. October 2007 at 10:15 PM
I have problems seeing any "pavement colored car(s.) When I am trying to enter the interstate from a entrance ramp, the tan, gray and brown are just harder to see. They blend in with the roadway.
I had a silver car when I was younger, and people were always pulling out in front of me. And when it was parked at night, a truck hit it. That was hard to take, it wasn't two weeks old.
Mel Globerman, on Thursday, 18. October 2007 at 04:17 PM
The safest colors--A White background with a contrasting stripe of bright orange (if possible retroreflective). White is the most visible, and the orange is an excellent contrasting color that is also highly visible especially under varing light conditions. For example the following items are orange: Black Boxes on aircraft, Life Boats, Warning Signs in construction areas, Safety Barriers, Structures adjacent to airport runways, Traffic Cones, Safety vests, Hunter’s clothes (Hats, vests, coats), the tips of toy guns and those used for training, OSHA safety colors
for critical areas such as dangerous machinery.
annie, on Monday, 03. September 2007 at 09:36 PM
white is seen better than silver or sand colors and i feel safer when i know iam seen
Susan Brown, on Friday, 20. July 2007 at 08:29 PM
I dispute your article.
Silver is a very dangerous color for a car. It blends into the road.
I had a silver colored car and was involved in head-on collision because the other driver did not see me.
Gordon, on Monday, 23. April 2007 at 05:34 PM
I've had 6 cars that were dark green or aqua. All 5 incidents with those cars happened when the cars were either parked or stopped. Although I like the color, I think my next car will be silver because I'm tired of getting into a dark car that's been parked outside on a hot summer day.
Jack, on Sunday, 21. January 2007 at 10:56 AM
I think color choice is always going to have something to do with personality. Here in Canada's province of Ontario the police have just decided to color their cars black and white, just like they were years ago. Seems like a strange decision. They will be mostly black with white doors. That's almost like camouflage.The most visible colors are white (but not when there's snow) and bright yellow like fire engines use.
Wayne, on Sunday, 21. January 2007 at 09:40 AM
There's a school of thought that personality can sway the findings in what are the safer colors. For example I read that they find that many people who prefer red vehicles are often have a more aggressive or competitive personality. This leads to more risk taking and an increase in accident rates.
Emma, on Friday, 17. November 2006 at 06:59 PM
I've owned red, black, white and sand color cars. I'm an excellent driver, with no moving violation/tickets in my life. Of all the above cars I've owned, here's the breakdown:
red: no collisions
black: no collisions
white: no collisions
sand/beige: two collisions,both when I was at a stand-still (waiting to turn). On both occasions, both people at fault claimed not to see me. One was a rear-ender (broad daylight), the other was a side impact, also broad daylight.
